Friday 4 May 2012

Save the Children: Break the circle

A vast majority of abused children -about 70%- turn into abusive adults. Its a vicious circle that must be stopped. The work of Y&R Mexico, illustrates this problem perfectly.

Donate at savethechildren.mx







Advertising Agency: Y&R, México
Chief Creative Officers: Rafael Barthaburu, Esteban Sacco
Creative Director: Francisco Ferro
Copywriter: Auber Romero, Gumaro Davila, Salvador Lara
Art Directors: Jose Mario Muñoz, Oscar Chávez, Ana Segurajáuregui
Head of Art: Oscar Cuevas, Francisco Hernandez
Production company: Circo Films
Executive Producer: Chon Alatorre
Agency Producer: Ivonne Cortes, Adrian Ramos
Photographer: Ale Burset
Account manager: Alvaro Dopico
Published: May 2012
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